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American candy is taking London by storm

LONDON — Strolling down London’s famous Oxford Street and fancy a watermelon Jolly Rancher, a chewy Mike and Ike or the cool refreshing taste of a Peppermint Pattie? No problem.

The British capital’s busiest shopping area is now a haven for sweet tooths with a taste for American candy.

In less than a square mile there are now nine mega candy stores, with names like American Candy World, American Candy Land, Candy Surprise and Kingdom of Sweets — which claims to be the first of its kind.

You don’t have to look too hard to find them. With some of the highest retail rents in the city, they stand out for their bright colors and elaborate designs. One even makes sure the sensory overload is complete by piping out the sweet-smelling aroma of bubblegum to entice customers inside.

The American Candy Land store in central London is one of nine mega candy shop selling American candy within less than a square mile. Jason Alden / Bloomberg via Getty Images

Shokofeh Hejazi, a food trends expert, calls the craze “edible escapism.”

“Consumers are looking for comfort and nostalgia these days,” she said, adding that they have a “strong sense of borrowed nostalgia” from the States.

“They grew up watching American TV and films and watched their favorite characters eating things like Twinkies, Pop-Tarts, Tootsie Rolls and Hershey’s chocolate,” she said.

It’s not just London: Demand for American sweets has skyrocketed throughout the U.K., particularly during the last year.

Hancocks, a British confectionery wholesaler with the biggest range of U.S. brands in the U.K., said they saw a significant spike in demand for American sweets and snacks in the last year.

“Over the last 12 months we’ve seen a notable increase in demand for American confectionery,” the wholesaler that sells to over 25,000 independent retailers told the trade journal Confectionery Production in June. “We have been stocking brands from the U.S. for over 20 years and over the last 12 months have seen a big increase in demand.”

This sort of demand is driving some convenience stores, known locally as “newsagents,” to specialize in American candy.

Faizal Ravat, owner of the Hollywood Candy Store in London’s Stoke Newington neighborhood, stands in front of his wares.Petra Cahill / NBC News

When Faizal Ravat, 30, took over ownership of a small store in the hip East London neighborhood of Stoke Newington about three years ago, he tried several other business ideas — from a typical British grocer to an organic Whole Foods model — before landing on American candy and snacks.

“Once we got into candies, we had people coming and saying, ‘Hang on, where are the snacks?’”

Now Hollywood Candy is a full-blown American candy and junk food emporium.

His stock of retro American candy and junk food would be impressive if his shop was in New York City, nevermind a corner of London. His offering includes everything from Hostess Sno Balls to Cap’n Crunch to Froot Loops to Jello mix.

From Jolly Ranchers and Sour Patch Kids to Milk Duds, the Hollywood Candy Store in London’s Stoke Newington neighborhood has got it all.Petra Cahill / NC News

The U.K.’s numerous Covid-19 pandemic lockdowns had a silver lining for Ravat, who said they were a boon for business. “Once the lockdown came, we did really well,” he said.

Now he’s got customers — both kids and adults — who come from other cities miles away just to get their sugar or snack food fix.

One diehard fan comes every two weeks, bicycling or jogging from Battersea Park, a neighborhood about 8 miles away in southwest London, Ravat said. The man fills up a knapsack with American groceries and candy.

“He loves Reese’s!” he said.

On the other side of the city in the suburb of Kew, Pav Singh, 25, also recently converted part of the convenience store he runs with his father to stock more American candy.

“I have run a business for almost 7 to 8 years, it’s all about keeping up with the trends,” he said.

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Both Singh and Ravat also credit social media trends for the upsurge in interest for American candy, particularly a series of TikTok challenges, like the #JellyFruitChallenge craze, which saw social media users sucking and swallowing a jelly straw at the same time and has had over 101 million views. Another featured people biting into oversized gummies.

Once the challenges go viral they said people come into their stores asking for specific candies.

“Whatever is trending will always run through,” Singh said. “Platforms like TikTok have given American candy a boost.”

Ravat said he keeps up with the trends through his kids and his own social media presence.

He said the biggest sellers are Sour Patch Kids, Mike & Ike and Swedish Fish. “Sour, especially kids, they tend to go for sour,” he said.

However, that jolt of American nostalgia will cost you. A small bag of Reese’s Pieces costs 1.49 pounds, or $2.04.

That’s more than twice as much as a typical British chocolate bar would run you at about 0.79 pounds, or $1.08.

That’s how Ravat, who has never been to the U.S., is really living the American dream.

“When we started and we were a newsagent, we were dead,” he said. At the time, he said the total sales per customer was about 2 pounds ($2.73) and now it’s 8 to 10 pounds ($10.93- $13.66).

“I just wish I had a bigger shop,” he said.

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Pop mogul Simon Cowell was a racing flop with ‘awful’ £35,000 horse he owned with Ant and Dec – that didn’t win a penny

SIMON COWELL conquered the music world – but his foray into racing ended in disaster with an ‘awful’ £35,000 horse he owned with Ant and Dec.

The music mogul, 62, has done it all with bands like One Direction, Little Mix and solo acts Olly Murs and James Arthur, to name but a few.

Cowell owned an 'awful' £35,000 horse with Ant and Dec - but the runner didn't win a single penny in six races

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Cowell owned an ‘awful’ £35,000 horse with Ant and Dec – but the runner didn’t win a single penny in six racesCredit: PA:Press Association
Cowell remains a massive racing fan and loves Royal Ascot and the Epsom Derby

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Cowell remains a massive racing fan and loves Royal Ascot and the Epsom Derby

His Syco label – plus shows such as Britain’s Got Talent – have dominated the entertainment industry and brought him an estimated net worth of £385m.

A lover of Royal Ascot and the Epsom Derby, he looked perfectly poised to strike a knockout blow in the world of thoroughbreds.

But it turns out his runner was far from No1 in the charts – and never even finished better than fifth during a doomed six-race career.

Things looked promising at the start.

Named It’s A Yes From Me, the runner was trained with the respected James Fanshawe and sent off at 8-1 for his first race in June 2014.

But coming last of five by 13-and-a-half lengths was unfortunately about as good as it got for the gelding.

A month’s rest followed before he was sent off at 40-1 in a six-furlong sprint at Doncaster.

But there he could only manage fifth again, and it was same at Redcar the next month.

‘Dreadfully slow’

By October that year – with further finishes of sixth and tenth – It’s A Yes From Me came second-last in a one-mile race at Kempton.

One analysis of the race warned punters the horse was ‘one to tread carefully’ with.

Well, Cowell and Ant and Dec took that advice to heart as they never raced him again.

The horse was penniless from six races, never finishing high enough to recoup some of that £35,000 investment.

It’s doubtful Cowell, with hundreds of millions in the bank, lost any sleep over that.

But Ant and Dec revealed just how bad things has got with the horse during an interview last year.

Dec said of It’s A Yes From Me: “It was awful, it was a dreadfully slow horse.

“It wasn’t a racehorse it was just a horse, because it didn’t race.

“Every time we got to the BGT studio Simon would say, ‘I keep paying stable fees on this horse, but I’ve never seen it run’.”

Cowell originally wanted to name the nag after himself, but they settled on It’s A Yes From Me when they bought it in 2013.

‘It was awful’

Dec revealed its eventual fate: “I think it got rehomed.”

Of course it’s not all been bad for Cowell at the races.

He was one of the exclusive few at the Epsom Derby in June, having a great time with partner Lauren Silverman and Piers Morgan.

And two weeks later he was at Royal Ascot – where he first discovered his love of racing.

Cowell told SunSport’s Matt Chapman during a chat at Epsom: “I’ve got my son Eric with me today.

“My mum and dad years ago used to take me to Ascot and I was probably about his age – seven or eight.

Cowell with partner Lauren at Epsom earlier this year

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Cowell with partner Lauren at Epsom earlier this yearCredit: Getty
It's A Yes From Me trails behind in last during one of his six races

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It’s A Yes From Me trails behind in last during one of his six races
The music supremo tweeted about his horse's bad start... which never got much better

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The music supremo tweeted about his horse’s bad start… which never got much better

Most read in Horse Racing

“So the fact I can now bring him to the races as well is brilliant. It brings back a lot of good memories.

“Making TV shows is my passion. But racing is actually my second passion.”

He hasn’t made that passion the money-maker his music label is, but don’t rule out Cowell staging his own comeback at the track in the near future.

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Commercial content notice: Taking one of the bookmaker offers featured in this article may result in a payment to The Sun. 18+. T&Cs apply. Begambleaware.org


Remember to gamble responsibly

A responsible gambler is someone who:

  • Establishes time and monetary limits before playing
  • Only gambles with money they can afford to lose
  • Never chases their losses
  • Doesn’t gamble if they’re upset, angry or depressed
  • Gamcare – www.gamcare.org.uk
  • Gamble Aware – www.begambleaware.org

Commercial content notice: Taking one of the bookmaker offers featured in this article may result in a payment to The Sun. 18+. T&Cs apply. Begambleaware.org


Remember to gamble responsibly

A responsible gambler is someone who:

  • Establishes time and monetary limits before playing
  • Only gambles with money they can afford to lose
  • Never chases their losses
  • Doesn’t gamble if they’re upset, angry or depressed
  • Gamcare – www.gamcare.org.uk
  • Gamble Aware – www.begambleaware.org
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Minnesota wildfire doubles in size, creates its own weather

A wildfire in northeastern Minnesota more than doubled in size Tuesday, growing to more than 19,000 acres, after it produced pyrocumulous clouds that generated lightning and even raindrops, fire officials said.

The Greenwood Fire’s growth, most of which happened Monday afternoon, prompted firefighters to leave McDougal Lake, about 80 miles south-southwest of Duluth, officials said. Authorities fear that structures might have been destroyed or damaged.

“We had crews embedded, and as this fire took off, it was quite an effort to communicate with forces on the ground so they could get out,” said federal fire incident spokesman Clark McCreedy.

The pullout was a success, and no injuries were reported. However, downed trees and necessary cleanup mean crews have been unable to assess damage around the lake, McCreedy said.

In addition to the firefighter pullout, 159 dwellings were evacuated Monday, according to an update from the National Wildfire Coordinating Group. Cabins, homes and recreational sites remain under threat, the group said.

Patrick Prochaska, a Minneapolis resident who built a cabin near McDougal Lake in 2012, told NBC affiliate KARE that he watched via security camera as flames mostly bypassed his property Monday, causing minor damage.

“I was feeling very scared,” he said. “At the same time, I could see that it was not doing anything to the house, and it was kind of reassuring.”

The fire in and north of Superior National Forest has mostly performed according to the weather, fire officials said. On Monday, with dry fuel on the ground and temperatures in the high 80s, it was an expanding inferno punctuated by strobes of lightning.

“The winds were drawn into the fire from all directions,” the incident’s fire behavior analyst, Michael Locke, said in a video update Tuesday. “It created what we call pyrocumulous clouds. And really high in the atmosphere … you’d see a thunderstorm, and in fact they went high enough to produce a few sprinkles of rain and even some lightning.”

Temperatures dipped into the mid-70s Tuesday, and the blaze mellowed. “The real story was cloud cover and cooler temperatures,” McCreedy said.

More of the same, and possibly rain, was in the forecast, giving officials hope that they might be able to close the book on an unusually active and dry fire season in Minnesota.

Experts have said climate change has set the stage for extreme weather, including an increase in the frequency and intensity of wildfires in the Northern Hemisphere.

Firefighters — 426 were assigned to the Greenwood event — have been confronted with “prolonged, severe drought,” making parts of Minnesota look like the fire-prone West this summer, McCreedy said.

The Greenwood Fire, which was detected Aug. 15, is believed to have been sparked by lightning.

So far, firefighters have scored no containment, and areas including McDougal Lake, Sand Lake and the Highway 2 corridor have been under mandatory evacuation orders. The federal Boundary Waters Canoe Area Wilderness was closed Saturday “due to active and increasing fire activity, extreme drought, limited resources,” the National Forest Service said in a notice.

Officials set a goal of Sept. 1 for full containment.

“We’re probably going to get more of that moderating weather for the rest of the week,” McCreedy said. “That opens the door for fire crews to make progress on the ground.”

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Hiker survives grizzly bear attack at Denali National Park

A tourist from Indiana was attacked and injured by a grizzly bear at Denali National Park and Preserve in Alaska on Monday night, park officials said.

The 55-year-old tourist, whose name was not released, was hiking alone in dense fog in the Thoroughfare Pass area when a mother bear and multiple cubs charged him from nearby bushes, the National Park Service said in a statement Tuesday.

He had puncture wounds to a calf, his left ribs and his left shoulder, the agency said.

The victim used bear spray that might have cut the attack short, the park service indicated. He walked 1.5 miles to a visitor’s center where “medical personnel” vacationing at Denali treated him as a park bus driver called 911, it said.

The hiker was taken to a medical center near the park before he was transferred to Fairbanks Memorial Hospital, about 120 miles away, park officials said. He was stabilized at the Fairbanks hospital, they said.

“Due to the apparent defensive nature of this attack, there are no plans to locate the bear involved,” the park service said. “Female bears with cubs are naturally defensive of their young, especially when surprised. There is no indication that this bear is unusually dangerous.”

Grizzly bears are federally protected as a threatened species in the lower 48 states. According to the National Wildlife Federation, fewer than 1,500 grizzlies are left in the lower 48, but they thrive, comparatively, in Alaska, where they have a population of about 31,000.

The backcountry area of the attack is closed for one week as a precaution, the park service said.

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